Last month, Natives Alex Watson and Tom Hinkley jetted from our offices in NYC to Salt Lake City for the NAGAP Annual Conference.
We thoroughly enjoyed meeting so many new faces, and were incredibly heartened by the level of engagement and passion from each person we met. We got the sense that you're all incredibly hard working, and accomplishing big things with minimal resources.
Alex also took to the stage to present a session on Using online monitoring to understand the current climate and inform your graduate student recruitment & marketing strategy. But, If you weren't able to make it to NAGAP this year, don't worry. You can fill out the form below to download the presentation from our session.
Online monitoring is a great way to draw insights on the demand for specific graduate programs, the brand perception of your institution, the interest from students in various recruitment markets, and the activity of your competitors.
It's something any institution can learn to do, and should be doing, with the free resources and tools they have to hand.