In a unified effort to build a gender-balanced world, International Women’s Day continues to celebrate the social, cultural and political achievements of women whilst striving to encourage people across the globe to work together and push for gender balance; better the balance, better the world.

To help shape a more gender-balanced world, and celebrate the amazing and inspirational women we work with every day, we want to share what International Women’s Day means to them.

Dina Mouhandes, SEO Content Executive:

"I aim to do this every day, and this International Women’s Day is no different. I want to celebrate every single incredible woman in my life. The women in my family, my strong and amazing mother and my intelligent and ambitious sister. My unstoppable aunts, one who suffered a stroke and still pushes and strives every day to give her family everything they need, and one who battled cancer with unbelievable strength. My wonderful grandmother, who will always consider everyone before herself.  

My best friends who support and uplift me every day. Some who are now mothers, and the fiercest mothers I’ve ever seen. 

I want to celebrate every single woman on this earth past and present who fought and fights for equality every day. I’m so grateful for you all. 

Finally, I want to celebrate my amazing SEO team, made up of women only. Which to be honest, considering the SEO industry is 70% men makes me really proud."

Georgia Webb, Digital Creative:

“I am surrounded by so many incredible women on the daily, from the brilliant creative girls I work alongside, to my amazing friends, family and team mates on my rugby team.

Today is about celebrating everything female – what a day!

Happy International Women's Day "


Lauren Hudson, Account Director:

“International Women’s Day is a celebration of one of many marginalised groups; gender being one alongside race, sexuality and many more. With days like this aiming to raise awareness and break down social structures that perpetuate these beliefs, hopefully, we are moving towards a more equal and accepting world.”

Amy Cox, Creative Developer:

“Women have only had the vote for 101 years, so we’re in a seismic transition as a culture to lift and elevate women from second class status to the same level as men. According to a study by PWC only 15% of employees working in STEM roles in the UK are female. Despite huge (and necessary!) developments the UK as a society is still very much bridging the gaps of opportunity and gender diversity in business to bring about gender equality so women can realise their potential both personally and professionally.”

Nat Gould, Senior Researcher:

“International Women’s Day means a lot to me; it’s a day for reflecting on how brave women in the past were, and how much they did, to allow us to be where we are today. We aren’t all the way there yet but can be inspired by those women to push forward for equality. It also reminds me how lucky I am to be a woman in the UK, as the picture is not the same everywhere. It’s a day for all of us, whatever our gender, to be inspired and to move forward.”

Alice Abbott, Copywriter:

“I’m surrounded by incredible women on a daily basis. At work, they’re managers, buyers, writers, designers, researchers and developers – absolutely killing it in creative, PPC, digital and SEO roles. And out of work, they’re kind, generous and supportive friends. And I’m super lucky to have met them all. Happy International Women's Day”

Imi Lawrence, Account Planner:

“Our first lady of software Grace Hopper (inventor of earliest forms of computer software in US Navy & NASA) once said “The most dangerous phrase in the English language is ‘we’ve always done it this way.”

International Women’s Day is a time we can celebrate how far we have come, and that there were those who were made to feel stoppable, and that they blazed the trail for us. We are unstoppable by virtue of them.”

Laura Meeten, Finance Assistant:

“As a woman with a background in STEM, in which women are in the minority worldwide, I see International Women’s Day as an important opportunity to celebrate all the amazing women whose achievements help shape our world and remind us to continue to push for equality. I am lucky to be surrounded by strong role models, both male and female, whose support helps reinforce that being a woman should never be a bar to progression.”

Cecilie Bukkholm, Office Manager:

“International Women’s Day to me is a day to celebrate and recognise how far we have come over the last 100 years, as well as continuing the work towards complete equality. 

Being part of the ‘People Team’ at Natives gives me the opportunity to work with so many talented women, in all the different departments, and I am reminded every day how adaptable, resilient and creative they all are. Even though I am not directly involved in digital, it is truly inspiring to work at a company where 48% of employees are women, which is above average in the digital sector.”

With #BalanceforBetter being amplified all year, we’ll continue to celebrate women’s achievements, raise awareness against bias and take action for equality. Feeling inspired and want to hear more about life at Natives? Feel free to check out our careers page, and say hello.

Photos by Chloe Hashemi.

Article by


Megan Dillon

Content Marketing Executive